Fashion can be less impactful and more enjoyable. By purchasing a product built to fulfil its intended use for multiple lives and maximising enjoyment, we are reducing our consumption. Less focus on trends and more focus on the materials.

Ethically sourced from regenerative organic farming practices. We want to reduce consumption by offering nutrient dense food made wholesome and delicious. We believe we can reduce our food intake by simply focusing on preparation and source. Our attention to create a circular economy and build topsoil between our farmers means returning our organic waste, creating compost and adding the layers back to the soil. Supporting our environment and our bodies means we need to eliminate seed oils so we prefer to cook with grass fed butter and tallow. This also means we need to focus the materials we cook on, therefore we like to use Cast iron. Simply applying less convenience whilst seeing the beauty in simplicity highlights our food and the ingredients.

For the greater good of our wildlife, land, seas and rivers we opened our first grocery store Sans Community, making organic produce readily available. (Sans Community: 277 Main Road, Sea Point, Cape Town 8005)

Loading Bay maintains and seeks to create valued, respectful relationships with our suppliers. We are aware that while we uphold our own standards we are very much indebted to the efforts and creative pursuits of those suppliers.

We uphold a standard of honesty, integrity, respect and passion in all that we do. But most importantly, we host an experience through knowledge of product.